I hate to ping readers for help, but I am going through a bizarre period. For many years, I was able to find very high quality professional help (attorneys, accountants, tech support) with ease. In fact, I seemed to always get people who were very smart and grossly overqualified.
Now I am going through a phase in which I have had so many peculiar and just plain bad incidents that it sounds like a Woody Allen routine. For instance, someone recommended a doctor who is known as a very good diagnostician. The day I go to his office (summer) he is wearing tight biker style trunks (mid-thigh) a vivid print, with a Hawaii shirt in an equally vivid but non-matching print on top. After I spend maybe five minutes describing my complaint and what is relevant from my medical history (and I have my records so he can see more), he proceeds to tell me how I remind him of three people he hates. And I still had to pay $250 for the privilege of being harangued.
By contrast, when I was working on the book, a number of very smart and grossly overqualified people showed up to help….so it seems my finding-professional-help karma has transferred over to the Yves me, leaving the real me at sea.
The real me has been trying to find someone to do a teeny bit of website design. This is not for NC; that is going to be (mainly) a long-term project of feature tweaks, with a little work on text layout, per the advice you gave (thanks!)
Publishers ask authors to put up websites on their books at their own expense. The feedback I have gotten from authors (and this includes well established authors) that it is a waste of money. However, most think having a landing page for the book that has basic info is useful (jacket image, some blurbs, an excerpt, a brief description of what the book is about, and when reviews come out, quotes from a few reviews with links to them, and most important, an “Order Now” button that then goes to a page with links to Amazon, Barnes & Noble, Borders, maybe the very big independents too). NC would then have a thumbnail of the book cover, with an “Order Now” button and a ‘Learn More” button that goes to the same www.econned com landing page (yes, I bought the URL a while ago).
So this isn’t a big job at all, and it is hard to find people who are good and also game for small jobs. My old designer was frighteningly talented (he was one of the only people I have seen who could get look and feel right on the first pass, with anything as minor as glamming up documents to website and brochure design across a wide range of clients (the firm he worked for had a lot of cutting edge accounts, so he did some very edgy stuff). He was also a complete diva (a professional dancer in an earlier incarnation, so he had been practicing at that his entire life), and proceeded to get more and more difficult with his boss (who everyone agreed cut him a ton of slack) as well as me, and quit on a lot of people in huff, so as a result I do not have a designer any more.
I am also thinking it might be better to have the landing page be a blog IF it can be done without compromising the design or making the implementation too complicated (the reason being I can update it when the reviews come in, but I do not intend to put up a lot of reviews. This site is a teaser/selling tool, not a compendium).
So if you know of anyone who could handle this, and would be up for a really small gig and could do this SOON, please let me know!
I also have a fun idea for a video, but it is not directly related to the book, more philosophically related (an imaging thing, not a message delivery vehicle. Would require clever editing of existing footage, none of it of boring talking head types….goal is to be cool and adventuresome. I have an idea of how it might work, but that does not mean it is as good an idea or as doable as I think it is). But that is really tertiary, the big priority is the book.
And a final question: do any of you every look at the author connect pages at Amazon? I never have, so I can’t relate. I was advised to sign up since it will display recent blog posts, but they also want a photo and bio, and I am really not keen about that. I blog as Yves Smith for the same reason J.K Rowling chose to write as J.K. Rowling, and I’m not big on pushing me as a personality (that idea strikes me as bizarre, and it seems to me that is what those pages are implicitly about), particularly since that does not make a ton of sense with an argument book.
Thanks for your patience and advice! If you want to discuss further, off-line, please ping me at firstname.lastname@example.org.