Folks, I am told that authors have to do (virtually) all the marketing for their books themselves and have to promote them shamelessly the time without looking like it. Since subtlety is not my strong suit, I hope readers will cut me a bit of slack if I mistakenly go overboard. I also hope describing snippets of the process will be instructive to anyone thinking about writing a book himself.
The book is officially published 3/2/10 (countdown!) and may be in bookstores a wee bit before that. You can preorder, and I will have a button and links to the major online book vendors on the website soon.
The book has also gotten some good blurbs. One I liked particularly, sadly, had to be rewritten because the publisher hated it (no accounting for taste, needless to say). This was from Satyajit Das:
Robin: “dot.con, world.con! Holy cow, Batman, what cons next!”
Batman: “e.con, of course! Yves Smith, my favourite batgirl ever xxxx, lays bare the evils of neo-liberal economics and the underworld of the Financial Crisis as only she can.
Robin: “Do I need to really read it!”
Batman: “Of course, It’s all done with your money!”
But Das was gracious enough to re-do his, and the other ones are strong:
“In ECONned, Smith blows the top wide open on the role that economists
and policy makers had in enabling Wall Street greed and misdeeds. This
fascinating book reads like a detective story uncovering the roots of
our disastrous financial philosophy– a must be read for everyone
from Wall Street to Washington to Main Street.”
Nouriel Roubini, Professor of Economics at New York University and founder of RGE Monitor
“Yves Smith has written a wonderful book which combines first hand knowledge of financial markets with a devastating attack on the scientific pretensions of economics. It is required reading by all those who want to dig below the surface of the worst economic collapse since the war to the intellectual and regulatory rottenness underlying it.”
Lord Skidelsky, author of ‘Keynes-The Return of the Master’
“This book is a fascinating and insightful reminder that economics is like any other powerful tool. It can be used to help understand the world and solve important problems—or to rationalize ridiculous behavior and overwhelm common sense. Smith provides a brilliantly researched tour of good ideas gone bad.”
Charles Wheelan, author of Naked Economics: Undressing the Dismal Science
“Lost your job, lost your life savings, the country’s going down the proverbial – want to know who did it? Yves Smith tells the tale of how bad economics created the foundations for the ‘Madoff economy’. After you read the book, just collect your pitchforks and get ready to march on the University of Chicago or Wall Street or both! A refreshingly sane and honest analysis.”
Satyajit Das, author of Traders, Guns & Money: Knowns & Unknowns in the Wonderful World of Derivatives.
“The helplessness you feel in the face of the demonic complexity of modern finance . . . set it aside, and pick up Yves Smith’s ECONned. Indignation, clarity, and omnivorous knowledge come together in her writing to explain how . . . we, the taxpayers, are being meticulously fleeced.
Never go into an argument about the financial crisis unarmed again.”
Stephen Metcalf, Slate Columnist
Now on to working on the press release (no joke, that is on my plate for tonight)